Our vision is to simplify the process of parenthood. The goal is to build a world-renowned baby car brand and continue to develop innovative products that make parenting easier.
Our mission is to develop innovative products and solutions that address unmet needs in day-to-day parenting. The goal is to truly make an impact on parents' lives by providing tools that simplify parenthood and make life on the go easy.
Doona's designer Yoav Mazar graduated from the Shenkar college of Engineering and Design in Israel. Origin of brand name: Named after his eldest daughter Danielle. Mazar founded Simple Parenting, calling it a visionary company dedicated to introducing creative products and solutions to improve and simplify the lives of parents and their babies.
